> ANDRÉ SAVASTANO
CREATIVE COPYWRITER BASED IN BRAZIL
FOOTBALL BETTING COLUMNIST IN CHINA
AND ART DIRECTOR IN THE PAST
(FOR REAL)
> ADIDAS > LAZY SHOES
TURNING ANY PIECE OF CLOTH THAT WAS ONCE
PART OF SOMETHING COMFORTABLE
INTO A COMFORTABLE PAIR OF RUNNING SHOES
> FORD MUSTANG > THE ROARING HELMET
TO INTRODUCE THE MUSTANG AND THE ROAR OF ITS FAMOUS V8 ENGINE
TO 400 POTENTIAL BUYERS IN BRAZIL WE CREATED AN IMMERSIVE
360-DEGREE AUDIO EXPERIENCE INSIDE A REPLICA OF THE HELMET OF
THE FIRST PILOT TO HAVE EVER DRIVEN THIS MACHINE, DAN GURNEY
PUT YOUR HEADPHONES ON AND LISTEN TO THE EXPERIENCE
> FORD RETAIL > DRIVE THRU
A YEAR LONG CAMPAIGN THAT I WAS LUCKY ENOUGH
TO BE PART OF WHILE HELPING WRITE THE LAST FIVE FILMS