ANDRE
SAVASTANO

Copywriter
& Creative Manager







Serial dropout.
Dropped out of business school.
Dropped out of communication school.
Dropped out of a career in art direction.
Haven't dropped out of copywriting yet.

︎ andresavastano@gmail.com

︎ + 55 11 95469 - 5000



Experience

Started my career in 2013 as an art director. Had to do some freelancing to convince people I could become a copywriter.

Copywriter
Currently @ SOKO
@ AfricaDDB | 2020 - 2021
@ CP+B | 2019 - 2020
@ GTB | 2017 - 2019
@ AKQA | 2017 | Freelance
@ Tribal Worldwide | 2017 | Freelance

Art Director | 2013-2017
@ J. Walter Thompson

@ Y&R
@ Publicis
@ IDTBWA
@ Loducca



Recognition

Cannes Lions
|2021|
Shortlist | Radio & Audio: Innovation in Radio & Audio

The One Show
| 2020 |
Shortlist
| Experiential & Immersive Craft: Use of Sound
Shortlist | Radio & Audio: Custom Content
Shortlist | Radio & Audio: Innovation in Radio & Audio
Shortlist | Radio & Audio Online: Branded Podcast

Clio Sports
| 2020 |
Bronze
| Audio

Webby
| 2020 |
Nominee
| Auto & Auto Services

El Ojo de Iberoamérica
| 2021 |
Silver | Media: Entertainment, media and tourism
Silver | Design: Digital design
Silver | Digital: Apps, games & sites
Bronze | Media: Innovative use of digital and / or social platforms
Bronze | Digital: User Experience
Bronze | Content: Digital platforms
Bronze | Content: Branded experience
Shortlist | Media: Integrated campaigns
Shortlist | Direct: Use of digital platforms
Shortlist | Direct: Loyalty and / or brand building

Brazilian Creative Club
| 2021 |
Silver
| Craft: Illustration
In Book | Drink: Design
Shortlist | Education & Culture

| 2020 |
In Book
| Automotive: Promo or Direct
In Book | Automotive: Promo or Direct
Shortlist | Art Direction
Shortlist | Film / Animation
Shortlist | Automotive: Branded Content
Shortlist | Pets: Digital

| 2018 |
Shortlist
| Automotive: Direct Mail
Shortlist | Automotive: Design

Ad Stars
| 2020 |
Shortlist
| Design
Shortlist | Outdoor

PHNX
| 2020 |
Bronze
| Strategy & Technique: Branded Content
Bronze | Film: Best Use of Sound

HEINZ
KETCHUP-ON-PIZZA DAY


Pizza with ketchup is one of the biggest tabus in Brazilian cousine. It's become a huge cultural debate that goes beyond flavor and personal preferences, always developing into heated discussions on social media. Which is exactly why Heinz created the Ketchup-on-pizza Day.

Just around the date in 2021, we were lucky enough to have big local pop culture influencer organically saying that she had never tried pizza with ketchup before. The perfect opportunity to start talking and show that pizza tastes better with Heinz Tomato Ketchup.