ANDRE
SAVASTANO
Copywriter
& Creative Manager
Serial dropout.
Dropped out of business school.
Dropped out of communication school.
Dropped out of a career in art direction.
Haven't dropped out of copywriting yet.
︎ andresavastano@gmail.com
︎ + 55 11 95469 - 5000
Experience
Started my career in 2013 as an art director. Had to do some freelancing to convince people I could become a copywriter.
Copywriter
Currently @ SOKO
@ AfricaDDB | 2020 - 2021
@ CP+B | 2019 - 2020
@ GTB | 2017 - 2019
@ AKQA | 2017 | Freelance
@ Tribal Worldwide | 2017 | Freelance
Art Director | 2013-2017
@ J. Walter Thompson
@ Y&R
@ Publicis
@ IDTBWA
@ Loducca
Recognition
Cannes Lions
|2021|
Shortlist | Radio & Audio: Innovation in Radio & Audio
The One Show
| 2020 |
Shortlist | Experiential & Immersive Craft: Use of Sound
Shortlist | Radio & Audio: Custom Content
Shortlist | Radio & Audio: Innovation in Radio & Audio
Shortlist | Radio & Audio Online: Branded Podcast
Clio Sports
| 2020 |
Bronze | Audio
Webby
| 2020 |
Nominee | Auto & Auto Services
El Ojo de Iberoamérica
| 2021 |
Silver | Media: Entertainment, media and tourism
Silver | Design: Digital design
Silver | Digital: Apps, games & sites
Bronze | Media: Innovative use of digital and / or social platforms
Bronze | Digital: User Experience
Bronze | Content: Digital platforms
Bronze | Content: Branded experience
Shortlist | Media: Integrated campaigns
Shortlist | Direct: Use of digital platforms
Shortlist | Direct: Loyalty and / or brand building
Brazilian Creative Club
| 2021 |
Silver | Craft: Illustration
In Book | Drink: Design
Shortlist | Education & Culture
| 2020 |
In Book | Automotive: Promo or Direct
In Book | Automotive: Promo or Direct
Shortlist | Art Direction
Shortlist | Film / Animation
Shortlist | Automotive: Branded Content
Shortlist | Pets: Digital
| 2018 |
Shortlist | Automotive: Direct Mail
Shortlist | Automotive: Design
Ad Stars
| 2020 |
Shortlist | Design
Shortlist | Outdoor
PHNX
| 2020 |
Bronze | Strategy & Technique: Branded Content
Bronze | Film: Best Use of Sound
HEINZ
KETCHUP-ON-PIZZA DAY
Pizza with ketchup is one of the biggest tabus in Brazilian cousine. It's become a huge cultural debate that goes beyond flavor and personal preferences, always developing into heated discussions on social media. Which is exactly why Heinz created the Ketchup-on-pizza Day.
Just around the date in 2021, we were lucky enough to have big local pop culture influencer organically saying that she had never tried pizza with ketchup before. The perfect opportunity to start talking and show that pizza tastes better with Heinz Tomato Ketchup.
