ANDRE
SAVASTANO

Copywriter
& Creative Director







Serial dropout.
Dropped out of business school.
Dropped out of communication school.
Dropped out of a career in art direction.
Haven't dropped out of copywriting yet.

︎ andresavastano@gmail.com

︎ + 55 11 95469 - 5000



Experience

Started my career in 2013 as an art director. Had to do some freelancing to convince people I could become a copywriter. It worked out and now I'm a creative director.

Creative Director
Currently @ SOKO
@ AfricaDDB | 2020 - 2021
@ CP+B | 2019 - 2020
@ GTB | 2017 - 2019
@ AKQA | 2017 | Freelance
@ Tribal Worldwide | 2017 | Freelance

Art Director | 2013-2017
@ J. Walter Thompson

@ Y&R
@ Publicis
@ IDTBWA
@ Loducca



Recognition

Cannes Lions
|2021|
Shortlist | Radio & Audio: Innovation in Radio & Audio

The One Show
| 2020 |
Shortlist
| Experiential & Immersive Craft: Use of Sound
Shortlist | Radio & Audio: Custom Content
Shortlist | Radio & Audio: Innovation in Radio & Audio
Shortlist | Radio & Audio Online: Branded Podcast

Clio Sports
| 2020 |
Bronze
| Audio

Webby
| 2020 |
Nominee
| Auto & Auto Services

El Ojo de Iberoamérica
| 2021 |
Silver | Media: Entertainment, media and tourism
Silver | Design: Digital design
Silver | Digital: Apps, games & sites
Bronze | Media: Innovative use of digital and / or social platforms
Bronze | Digital: User Experience
Bronze | Content: Digital platforms
Bronze | Content: Branded experience
Shortlist | Media: Integrated campaigns
Shortlist | Direct: Use of digital platforms
Shortlist | Direct: Loyalty and / or brand building

Brazilian Creative Club
| 2021 |
Silver
| Craft: Illustration
In Book | Drink: Design
Shortlist | Education & Culture

| 2020 |
In Book
| Automotive: Promo or Direct
In Book | Automotive: Promo or Direct
Shortlist | Art Direction
Shortlist | Film / Animation
Shortlist | Automotive: Branded Content
Shortlist | Pets: Digital

| 2018 |
Shortlist
| Automotive: Direct Mail
Shortlist | Automotive: Design

Ad Stars
| 2020 |
Shortlist
| Design
Shortlist | Outdoor

PHNX
| 2020 |
Bronze
| Strategy & Technique: Branded Content
Bronze | Film: Best Use of Sound

FORD MUSTANG
THE ROARING HELMET


In 2018, Ford decided to officially sell the legendary Mustang for the first time ever in Brazil. Although it may be an expensive model, the news of the famous V8 arrival created an extensive waiting list, and to be in it, you had to pay a costly fee. To encourage potential buyers to spend that money, we created an immersive 360º audio experience inside a helmet. With it, we introduced them to the world of the Ford Mustang with a lap guided by the first man to have ever driven this machine – the legendary pilot Dan Gurney.

Recognition: Brazilian Creative Club